EMERGING BRAZILIAN ATHLEISURE BRAND CHOSEN AS FINALIST FOR EMERGING DESIGNER OF THE YEAR 2017

July 11 13:15 2017
Scottsdale based Liv Rio, is one of 15 global brands to compete in designer bootcamp and to showcase at Phoenix Fashion Week

SCOTTSDALE, AZ – 11 Jul, 2017 – Liv Rio, and designer Livia Margulies, have been selected as one of 15 emerging designers to participate in the Phoenix Fashion Week designer boot-camp (June-September). The boot-camp which is a 3-month design and brand building competition culminates in a fashion show put on by Phoenix Fashion Week at Talking Stick Resort (October 5-7, 2017).  On top of the prestigious title of Designer of the Year, the winner will walk away with a $10,000 prize package comprised of goods and services designed to help the winning brand take the next steps as a business.

Liv Rio to launch their Fall 2017 Lifestyle collection at Phoenix Fashion Week in October 2017. Livia Margulies and her athleisure brand Liv Rio were discovered in Scottsdale Arizona by 2015 Phoenix Fashion Week Emerging Designer of the Year winner, Charmosa Swimwear.  “After meeting Livia and wearing Liv Rio I thought her brand and her persona where the perfect fit for Phoenix Fashion Week.  Charmosa Founder and Designer Neide Hall.

Liv Rio’s unique blend of high-end fabrics and riveting texture has seen the brand explode onto the scene in the Phoenix area over the past year.  What really set’s the brand apart however is the one-size-fits-most brand promise that is actually delivered upon.  Comfortably and supportively fitting women from size 10-14, Liv Rio is beautifully designed to save retailers precious rack space, and wearers the ability to grow or shrink into their pants without having to purchase additional sizes.  “We searched far and wide for a diverse and unique line-up of brands this year. Our team is focused on the business side of these talented brands. Phoenix Fashion Week is proud to have Liv Rio in our ‘Bootcamp’ competing for Designer of the Year,” said Hill.

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ABOUT LIV RIO

Liv Rio is an emerging athleisure brand focused on allowing women to live the ultimate active lifestyle without sacrificing fashion or style for performance. Liv Rio produces high-end leggings that feature their unique 3D and Compression textures designed in Scottsdale and exclusively produced in Rio De Janeiro, Brazil. The label strives  produce the perfect all-day pants, allowing women to feel confident and sexy no matter where the day takes them, in other words to Liv the Rio Lifestyle.

ABOUT PHOENIX FASHION WEEK

Phoenix Fashion Week is the leading fashion industry even in the Southwest. Our core purpose is to build sustainable brands from the ground up while pushing the Arizona Fashion industry forward. The organizations mission is “Bridging Designers & Buyers’ through three pillars of fashion, education, and community.  Through educational fashion seminars, year-round fashion events and charitable partnerships, Phoenix Fashion Week continues to gain rapid acclaim for its community service efforts and for Infusing world-class innovation in the Southwest. 

For more information visit: www.phoenixfashionweek.com

Media Contact
Company Name: Liv Rio       
Contact Person: Livia Margulies, Founder/Designer
Email: livriosportswear@gmail.com
Phone: 650-224-9687
Country: United States
Website: https://www.facebook.com/livriosportswear

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